In a few areas on our Web site, we ask you to provide information that will enable us to enhance your site visit or to follow up with you after your visit. It is optional for you to participate.
We receive information from you when you:
1. Place an order
2. Subscribe to regularly scheduled e-mails
3. Sign up for one of our services
4. Participate in a sweepstakes or other promotional offer
5. Provide feedback in an e-mail
We may ask for your name, e-mail address, phone number, address, age, type of business, customer number, credit card number and expiration date. We may also request personal preference information that is needed to register or subscribe you to services or offers, or make product recommendations.
Use of Information
Information about our customers is an important part of our business, and we do not sell it to others. Name, address, phone number, customer number, and credit card information are used to ship and bill orders and for future marketing purposes. In addition, phone number and customer number are used in case there is a problem with your order and customer service needs to contact you. Personal information allows our websites to make product recommendations to you. If you provide us with your e-mail address, you may receive periodic e-mail promotions and special offers.
We also gather data on visitor's movements through our sites. This information is used to improve our service to you and to administer our websites. Data on visitors' home servers is aggregated for internal review. The aggregate information on what pages are visited is used to improve the site content and also for error tracking purposes related to the functioning of the site. Individually identifiable e-mail addresses are not captured or stored for future use, unless you choose to communicate with New West Direct by posting a message to New West Direct.
New West Direct may share information with subsidiaries and affiliates. If you do not want your information shared, simply e-mail us at customerservice@Newwestdirect.com (type "Do not share with affiliates" in the body of the message)
In any communication, be sure to include your name, mailing address, and customer account number.
Persons who communicate with us through New West Direct, and therefore supply us with an e-mail address may receive future communications from us or our subsidiaries or affiliates by e-mail. You can unsubscribe at any time by e-mailing your request to customerservice@Newwestdirect.com. Simply state, "Do not email" in the body of the message. We may also send you an e-mail asking for permission to add you to our mailing list for special offers or other information.
New West Direct may contain links to third party sites. Please be aware that the inclusion of any link does not imply our endorsement of any other company, its site, products, or services. These independent sites have separate privacy policies, and we recommend that you read any such privacy policies carefully. We have no control over third-party sites and therefore have no responsibility or liability for how such sites operate and collect and manage your personal information.
Disclosure Required By Law
We may disclose your personal information in response to a search warrant or other legally valid inquiry or order, or to an investigative body in the case of a breach of an agreement or contravention of law, or as otherwise required by law. We may also disclose personal information to assist us in collecting a debt owed by you.
Sale of Business
We reserve the right to transfer any information we have about you in the event we sell or transfer all or a portion of our business or assets to a third party acquirer.
Questions Submitted By You
Any question that you submit to us through New West Direct will be collected and stored by us and may be shared with other visitors to our site, but only anonymously.
Third Party Policy
Third Party Marketing is defined as a company that has no direct relationship with New West Direct customers. Third parties will not contact you as a result of your subscribing to our e-mail newsletter and promotions lists except through advertisements within the newsletters themselves.
Commitment to Data Security
New West Direct is committed to the security of information collected on our sites. To prevent unauthorized access, maintain data accuracy, and ensure the correct use of information, we have put in place appropriate physical, electronic, and managerial procedures to safeguard and secure the information we collect online.
Electronic Security
Private account information is located behind a firewall; it is not directly connected to the Internet. Information behind the firewall on the customer server is not available to unauthorized computers. The firewall is a recognized industry standard.
Cookies
We may use cookies to help us provide you with a fast, convenient shopping experience at the New West Direct online store. A cookie is a data element a site sends to your browser. It is stored on your computer hard drive and tells a site that a previous visitor has returned. It doesn't automatically give personal information about you, like your e-mail address or name. If you want to give us personal information through registration, then a cookie will help us deliver content based on your interests and preferences. Cookies also help us monitor whether our sites are functioning properly and to perform site traffic analysis.
Encryption
Encryption is a process by which we use software to scramble sensitive information while it is in transit to New West Direct. We use Secure Socket Layering (SSL). SSL technology is the industry standard for secure online transactions. It is based on a key that has two different parts: public and private.
